Marketing
No links in this category yet!
Marketing Feeds
Gyro CEO Grasse to speak on guerrilla and viral marketing (Cnylink)
Steven Grasse ‘87, CEO of Gyro Worldwide Advertising in Philadelphia, will give a “Viral Talk” on guerrilla and viral marketing Friday, Nov. 14, at 5 p.m. in the Joyce
Leading travel clothing retailer Rohan expands its Search Engine Marketing activities (e-Consultancy)
LONDON 10th November 2008 – Full service, multi-channel eCommerce and eMarketing agency e-inbusiness has been working with leading travel clothing retailer Rohan to expand its Search Engine Marketing Activities. Rohan has been working with e-inbusiness to deliver its Search Engine Marketing Strategy...
Students compete in TV marketing show (Sun Star)
A LOCAL cable channel has come up with a reality show that is the equivalent of Survivor, except that the new show would be set in a marketing jungle.
Geronimo scoops ING Direct £4m direct marketing account (Mad.co.uk)
ING Direct, the online savings bank, has appointed Geronimo to handle its £4m direct marketing account. The agency won the account in a tense pitch that involved CMW, Stephen Francis Whitson, Archibald Ingall Stretton and incumbent agency Targetbase Claydon Heeley. The decision ...
‘Image marketing’ morphs into inbound marketing (BizJournals)
Inbound marketing — the use of such online tools as websites, social networking, search engine optimization (SEO), blogging and site linking to drive prospects to companies — is rapidly blurring the lines between traditional marketing and sales.
AJR & Partners Wins Two Marketing Communications Awards -- MARCOM Platinum Award for Corporate Marketing, PR and ... (Centre Daily Times)
AJR & Partners, a full-service Public Relations and Marketing Agency, announces that it has won two international marketing communications awards. AJR & Partners won a Platinum award for developing Corporate Marketing, PR and Branding Campaign and a Gold for Viral Marketing.
Marketing tips for nonmarketers (BizJournals)
Ford Harding, author of “Rain Making: Attract New Clients No Matter What Your Field,” spoke with Staff Writer Mark Szakonyi about why nonmarketing people still need to market, how to pitch stories to the media and how to survive during tough economic times. Harding was scheduled to speak at the Society for Marketing Professional Services North Florida Chapter’s workshop on Nov. 7.
South Africa: Don't Slash Marketing Budgets in Belt Tightening Conditions (AllAfrica.com)
Business is feeling the economic meltdown and the result is slashed marketing budgets to assist with stabilisation. This is a knee-jerk reaction.
Eptica appoints Dee Roche as European Marketing Director (e-Consultancy)
Eptica appoints Dee Roche as European Marketing Director 10 November 2008: Eptica ( www.eptica.com ) the leading provider of multi-channel customer interaction software and specialist in web self-service and email management, has appointed Dee Roche as marketing director for Europe. Despite the current...
George P. Johnson Acquires Online Marketing Agency and Mobile Device Platform (Centre Daily Times)
In a bold move that acknowledges the unprecedented convergence of live events and digital marketing - and that brand marketers demand a one-stop agency for developing and executing these campaigns - experience marketing agency George P. Johnson (GPJ) today announced the acquisition of online marketing agency JUXT Interactive and mobile device platform MobilePromote.